Interdisciplinary Reflections of Digital Transformation — Kolektif

The usage of modern data analysis platforms widespread utilization of business analytics applications and development of data collection tools are among the most significant factors breeding digital transformation Businesses may utilize the data collected by lawful means in order to provide input to various departments including product development marketing and customer services and to enhance the activities thereof The chapters in this book attempt to explain how different disciplines are affected and shaped by digital conversion by virtue of samples given from Turkey It is also examined how retail brand law pharmaceutical industry music industry film industry fashion and sports politics and advertising are shaped in this process in addition to their current and future status by virtue of literature based examples through expert academics This book is important for business people and academics in terms of its demonstrating the relation of different disciplines with digital evolution by providing cases Furthermore Turkey having a fast growing market integrated with Europe in many areas and being affected from Middle East and Asia constitutes an interesting case for the readers

Kolektif tarafından kaleme alınan Interdisciplinary Reflections of Digital Transformation Türkmen Kitabevi eseri olarak okurlarla buluşuyor Interdisciplinary Reflections of Digital Transformation Kolektif Kitap Özeti The usage of modern data analysis platforms widespread utilization of business analytics applications and development of data collection tools are among the most significant factors breeding digital transformation Businesses may utilize the data collected by lawful means in order to provide input to various departments including product development marketing and customer services and to enhance the activities thereof The chapters in this book attempt to explain how different disciplines are affected and shaped by digital conversion by virtue of samples given from Turkey It is also examined how retail brand law pharmaceutical industry music industry film industry fashion and sports politics and advertising are shaped in this process in addition to their current and future status by virtue of literature based examples through expert academics This book is important for business people and academics in terms of its demonstrating the relation of different disciplines with digital evolution by providing cases Furthermore Turkey having a fast growing market integrated with Europe in many areas and being affected from Middle East and Asia constitutes an interesting case for the readers Yayınevi Türkmen Kitabevi Yazar Kolektif Sayfa 160 Sayfa Kağıt 1 Hamur Boyut 16 00x23 00 cm Basım Yılı Nisan 2020 Barkod 9786052184448 Kategori Akademik Kitaplar Yabancı Dilde Kitaplar